A terminal for culture
Culture moves before your dashboard does.
Quantified signals, human interpretation. The Culture Index converts cultural subjectivity into auditable measures that inform strategy, budget and operating decisions. Not a social listening tool — a market view of culture.
LIVE TRACKING, DAY 1
Currently reading the CMO lens across 18 entities in four domains. One index, three lenses — the computation never changes, only the framing.
- Entities
- 18
- Sub-indices
- 5
“Culture Index”
90-day history
2026-06-24 → 2026-08-04
“Velocity”
58.6WEIGHT 30% · TAP FOR INPUTS
First derivative of attention. z-score of 24h volume against the trailing 28-day median.
REPORTING · 2026-08-04
“Spread”
91.0WEIGHT 25% · TAP FOR INPUTS
Normalised Shannon entropy across community buckets. The fake-trend filter.
REPORTING · 2026-08-04
“Sentiment”
54.8WEIGHT 20% · TAP FOR INPUTS
Valence × intensity, with stance reported separately and never collapsed.
REPORTING · 2026-08-04
“Commerce Pull”
52.0WEIGHT 15% · TAP FOR INPUTS
Winsorised rank-delta composite across public rank and market feeds.
REPORTING · 2026-08-04
“Durability”
91.4WEIGHT 10% · TAP FOR INPUTS
Exponential decay fit over the 28-day attention series, reported as half-life.
REPORTING · 2026-08-04
“Movers”
- VintedBREAKING OUT
Fashion & Beauty · PLATFORM · HALF-LIFE 301D
84.3+18.1 - DoorDashCOMMERCIALIZING
Food & Beverage · PLATFORM · HALF-LIFE 345D
71.1+9.2 - DuolingoMAINSTREAM
Internet Native · BRAND · HALF-LIFE 228D
65.4+21.6 - Quiet LuxuryEMERGING
Fashion & Beauty · TOPIC · HALF-LIFE 365D
86.1+7.3 - Mob Wife AestheticMAINSTREAM
Fashion & Beauty · TOPIC · HALF-LIFE 365D
64.5-7.6
“Signal Feed”
Publisher RSS · 2026-08-04 · lag 5m- UNMATCHEDHypebeast · 254M AGO
Ulysse Nardin Gives the Freak [ONE] Blue Enamel and Guilloché Dial Finishes
- UNMATCHEDHypebeast · 318M AGO
Margaret Qualley and Sabrina Carpenter Join Tom Holland in Sony Pictures’ Upcoming Fred Astaire Biopic
- UNMATCHEDHypebeast · 464M AGO
Vacheron Constantin Introduces a Lighter Shade of Blue to the Overseas
- UNMATCHEDEngadget · 555M AGO
Why we won't know how visible the iPhone Duo's crease is for a long time
- UNMATCHEDEngadget · 585M AGO
How powerful of a power bank do you need to safely charge a laptop?
- UNMATCHEDEngadget · 600M AGO
Your old GPU could be worth more than you think
“The Daily Signal”
AI-SYNTHESIZEDAlessandro Michele leads the 24-hour move at 27.8
18 of 18 tracked entities published a composite for 2026-08-04. The index reads 67.1. Largest 24h gain: Alessandro Michele at 27.8. Largest 24h decline: Mob Wife Aesthetic at -7.6. 7 entities are classified EMERGING or BREAKING OUT. Spread and commerce pull report only where a public source covered the entity that day; where they did not, the sub-index is excluded from the composite rather than zero-filled.
Read the full briefHuman interpretation